• Shopify
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  • Segmentation FoundationsMaster the concepts of segmentation.
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Publications and resources

  • The SignalThought leadership for data focused marketers.
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Topics

  • Customer retentionWhy retention is what good segmentation produces.
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Course Details

DiscoverFlagship

  • Elevate SegmentationThe customer segmentation platform.
  • Prospect ProfilerB2B prospect intelligence.

Activate

  • Data Bank - UK Address ListsUK address-level consumer data.
  • Content EngineEngaging content at scale.

Consult

  • AdvisoryFractional CMO and senior advisory.
  • Web DevelopmentFunnel machines, built to fit.

To Fit You

  • DTC FounderYou built the brand, now figure out the growth.
  • Founder-OperatorMarketing intelligence for founders doing the marketing.
  • Solo MarketerThe marketing department of one.
  • Head of GrowthGrowth math, done with real data.
  • Marketing LeadershipBoardroom-ready customer intelligence.

For Agencies

  • Strategy ConsultancyA data partner for strategy consultancies.
  • Performance AgencyBetter audiences for the same media spend.
  • Creative AgencyBrief better. Test smarter. Pitch with evidence.
  • CRM AgencyA serious data engine behind your lifecycle work.

By Industry

  • DTC Ecommerce
  • SaaS & Subscriptions
  • Consumer Brands
  • Retail & Hospitality
Shopify

Online Coursesfeatured

  • Segmentation FoundationsMaster the concepts of segmentation.
  • Funnel FoundationsUnderstand the basics of sales and marketing funnels.
  • All Courses & LessonsView all our free courses and learning resources

Publications and resources

  • The SignalThought leadership for data focused marketers.
  • GlossaryDefinitions for CLV, CAC, ICP, and the rest.
  • Audit your TrackingHow well is your web tracking analysing engagement? Free advice on closing holes.

Topics

  • Customer retentionWhy retention is what good segmentation produces.
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