Terms of Service

Last updated: 24/05/2025

1. Agreement to Terms

By accessing or using the Elevate platform ("Service"), you agree to be bound by these Terms of Service ("Terms"). If you do not agree to these Terms, do not use our Service.

Company Information:

  • Legal Name: Elevate Market Intelligence Limited
  • Phone: +44 7378 538 432

2. Description of Service

Elevate provides customer segmentation and analysis services for Shopify store owners. Our Service connects to your Shopify store via OAuth2 authorization to analyze customer data and provide insights to help you understand and engage with your customers more effectively.

3. Account Registration and Eligibility

3.1 Eligibility

You must be at least 18 years old and have the legal capacity to enter into contracts to use our Service. By using our Service, you represent that you meet these requirements.

3.2 Account Information

You are responsible for maintaining accurate account information and keeping your login credentials secure. You must notify us immediately of any unauthorized access to your account.

3.3 Business Use

Our Service is intended for legitimate business purposes only. You must own or have proper authorization to connect and analyze the Shopify store data you provide to us.

4. Subscription Plans and Pricing

4.1 Service Tiers

We offer both free (limited features) and paid subscription plans. Current pricing and features are available on our website and may be updated from time to time.

4.2 Payment Terms

  • Subscription fees are billed in advance on a recurring basis
  • Payment processing is handled by Stripe
  • All fees are non-refundable unless otherwise specified
  • We reserve the right to modify pricing with 30 days' notice to existing subscribers

4.3 Free Tier

Our free tier provides limited access to features. We may modify or discontinue the free tier at any time with reasonable notice.

5. User Responsibilities and Acceptable Use

5.1 Data Authorization

You represent and warrant that:

  • You have the legal right to connect your Shopify store to our Service
  • You have obtained all necessary consents and authorizations to process customer data
  • You will comply with all applicable privacy laws and regulations
  • You will update your own privacy policy and terms of service to inform your customers about data processing through third-party services

5.2 Prohibited Uses

You may not use our Service to:

  • Violate any applicable laws or regulations
  • Infringe on intellectual property rights
  • Transmit malicious code or conduct harmful activities
  • Reverse engineer, decompile, or attempt to extract source code
  • Use the Service for any unlawful or fraudulent purpose
  • Share account credentials with unauthorized parties
  • Attempt to bypass usage limitations or restrictions

5.3 Data Accuracy

You are responsible for the accuracy and legality of data you provide through your Shopify integration. We are not responsible for errors in your source data.

6. Intellectual Property Rights

6.1 Service Ownership

We retain all rights, title, and interest in the Elevate platform, including all software, algorithms, and methodologies. Our Service is protected by copyright, trademark, and other intellectual property laws.

6.2 User Data

You retain ownership of your business data and customer information. By using our Service, you grant us a limited license to process this data to provide our services.

6.3 Generated Insights

  • Reports and insights generated by our Service are provided for your business use
  • We retain rights to aggregated, anonymized data derived from all users to improve our Service
  • You may use insights for your legitimate business purposes but may not resell or redistribute our analytical outputs

7. Service Availability and Maintenance

7.1 Service Availability

While we strive to maintain high availability, we do not guarantee uninterrupted access to our Service. Service may be temporarily unavailable due to maintenance, updates, or technical issues.

7.2 Scheduled Maintenance

We will provide reasonable advance notice of scheduled maintenance via email to all subscribers. We will attempt to schedule maintenance during off-peak hours when possible.

7.3 Third-Party Dependencies

Our Service relies on third-party services including Shopify's API. We are not responsible for disruptions caused by third-party service outages or changes to their APIs.

8. Data Processing and AI Limitations

8.1 AI-Generated Content

Our Service uses artificial intelligence and large language models to generate insights and recommendations. You acknowledge that:

  • AI-generated content may contain inaccuracies or errors
  • Insights should be reviewed and validated before making business decisions
  • We do not guarantee the accuracy, completeness, or reliability of AI-generated analysis

8.2 Data Processing

We process your data using various AI services and analytics tools. Processing results may vary and should be considered as guidance rather than definitive business advice.

9. Account Termination

9.1 Termination by You

You may terminate your account at any time through your account settings page. Upon termination:

  • Your access to paid features will cease at the end of your billing period
  • We will delete your personal data in accordance with our Privacy Policy
  • No refunds will be provided for unused subscription time

9.2 Termination by Us

We reserve the right to suspend or terminate your account at any time, with or without cause, including but not limited to:

  • Violation of these Terms
  • Non-payment of fees
  • Fraudulent or illegal activity
  • At our sole discretion for any other reason

9.3 Effect of Termination

Upon termination, your right to use the Service ceases immediately, and we may delete your account data after a reasonable period.

10. Limitation of Liability

10.1 Disclaimer of Warranties

OUR SERVICE IS PROVIDED "AS IS" WITHOUT WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, OR NON-INFRINGEMENT.

10.2 Limitation of Damages

TO THE MAXIMUM EXTENT PERMITTED BY LAW, WE SHALL NOT BE LIABLE FOR:

  • INDIRECT, INCIDENTAL, SPECIAL, OR CONSEQUENTIAL DAMAGES
  • LOSS OF PROFITS, DATA, OR BUSINESS OPPORTUNITIES
  • DAMAGES RESULTING FROM AI-GENERATED CONTENT INACCURACIES
  • THIRD-PARTY SERVICE OUTAGES OR API CHANGES
  • ANY DAMAGES EXCEEDING THE AMOUNT PAID BY YOU IN THE 12 MONTHS PRECEDING THE CLAIM

11. Indemnification

You agree to indemnify and hold us harmless from any claims, damages, or expenses arising from:

  • Your use of the Service
  • Your violation of these Terms
  • Your violation of any third-party rights
  • Inaccurate or unlawful data you provide

12. Privacy and Data Protection

Your privacy is important to us. Our collection and use of personal information is governed by our Privacy Policy, which is incorporated into these Terms by reference.

13. Changes to Terms

We may modify these Terms at any time by posting updated Terms on our website. Continued use of the Service after changes constitutes acceptance of the new Terms. For material changes, we will provide 30 days' notice via email.

14. Governing Law and Disputes

These Terms are governed by the laws of England and Wales. Any disputes arising from these Terms or your use of the Service shall be subject to the exclusive jurisdiction of the courts of England and Wales.

15. Severability

If any provision of these Terms is found to be unenforceable, the remaining provisions will remain in full force and effect.

16. Entire Agreement

These Terms, together with our Privacy Policy, constitute the entire agreement between you and Elevate Market Intelligence Limited regarding the use of our Service.

17. Contact Information

For questions about these Terms, please contact us:

Phone: +44 7378 538 432

By using the Elevate Service, you acknowledge that you have read, understood, and agree to be bound by these Terms of Service.